Nice to meet you.

Our journey began with a simple question: How can we make online shopping more interactive, personal, and rewarding?
Shopping online was fun, but something was missing—the shared experience with friends. And let’s be real, we weren’t fans of being bombarded with low-quality recommendations from inauthentic sources 😉.
Jack and Caroline

That's when Cloo was born.

We believe that true influence comes from the people you trust most—your friends. Whether it's clothes, gadgets, or home decor, Cloo connects the online shopping dots for you by showing what your friends are shopping for (so you can rest easy and know your are buying the best products for YOU).We're on a mission to democratize influencer culture – here, you and your friends are the real trendsetters, sharing and shaping style in the most authentic way.Cloo is where your cart is never lonely, and your friends are always peeking in—ready to cheer (or gently roast) your latest finds.
Jack and Caroline

Want to hear some of our red hot takes?